Check out the just released video from Y La Bamba for their song “Juniper” off of their debut Lupon. Not only is it a great song and cool video, it was directed by our buddy Mateo Gamlen from Tangible Worldwide, who also helped us out with our old school ICM movie (also below).
From Mateo:
I wrote the first treatment which sort of spilled out of my head onto the page all at once. Luz was shocked and confused when I presented it to her. Apparently several years back she had been very sick for some time and the story had so many parallels that she looked at me like “how the hell did you know all this?”. It’s simply what I saw when I heard this song. I think their music is so rich and authentic that it can’t help but create a lot of strong visual references.
As we were scouting locations, mutual friends offered to let us use a little meditation house that they had built on their property for the scenes with the shaman. It was a beautifully crafted, circular building. On the morning of the shoot I had overheard Luz talking about how she had lived at the house when she first moved to Portland. We unknowingly scouted a location where she lived when she was sick and wrote the song. It was pretty surreal, and just one of many similar experiences throughout the two-day shoot.
Y La Bamba – Juniper from Tangible Worldwide on Vimeo.
