Last week I headed down to Austin during SXSW to sling some cream with NetBase. Compared to the 17,000 free treats we gave away last year, this trip was a cake walk. Our friends at Evolution Graphics wrapped a push cart and we loaded up a couple thousand Ben & Jerry’s ice creams and their new Greek Yogurt (yum!).
The reason NetBase wanted Ice Cream Man on board was because they had recently used their social intelligence platform to find out the #1 thing that women wanted when they searched “I want _____” was ice cream. Who better to help spread the word… and a bunch of cream than us! Check out how the rest of what women and men want breaks down here
Check out some pics from slinging to the right, sorry if we missed you during music. Maybe next year….. For more info on NetBase and their services check out www.netbase.com
