It’s good to see people doing good with ice cream. Lovin’ Scoopful donates 25% of its post-tax profits ($50,000 minimum annually) to Special Olympics.
This is a pretty cool idea, and one that more companies could take a cue from.
From Lovin’ Scoopful:
‘Lovin’ Scoopful’s’ goal is to create as many smiles as possible, smiles on the faces of customers but also on the faces of so many others that benefit from the brand’s donations. Ultimately the brand hopes to introduce many products; each donating proceeds to a unique cause that helps power the human spirit.
Great job!
